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How they boost income: 27-August-08

Posted by Sourav Mitra at 
Coca-Cola, beverage giant, which seemed to have lost its design savvy in the absence of consistent global design standards: 1. It is trying to boost income through the marketing mileage of good design. 2. Its design leaders are tirelessly advocating good design. 3. It has begun a review of the 350 brands in the company's portfolio, focusing first...

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Pick of the Week 13

Posted by Sourav Mitra at 
INCOME BOOSTING STRATEGIES IBM, infotech giant: 1. It is focusing on forming partnerships to take its speech recognition and translation technologies to market, while spreading the risk, and improving ability to address the relatively small niche markets that include applications including autos, mobile phones, call centers, medical systems, and transcription...

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How they boost income: 23-August-08

Posted by Sourav Mitra at 
Baugur, the Icelandic retail investment group with strategic investments or controlling stakes in retailers, department stores, jewellery chains, womenswear chains, and fashion conglomerates: 1. It makes an overwhelming majority of its investments in food, department stores and fashion chains. 2. It made an offer to purchase Woolworths' retail division...

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How they control cost: 23-August-08

Posted by Sourav Mitra at 
Reliance Industries, India's largest private sector company that is highly profitable but still under increasing cost pressures: 1. It has always been very prudent about costs. It has set world records in low project execution costs. 2. It has taken up high costs as a major issue, especially in its subsidiary Reliance Retail to cut down avoidable...

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How they boost income: 22-August-08

Posted by Sourav Mitra at 
Apple, converging technology company which launched its 3G iPhone this year: 1. It boosted its production plans when initial sales proved stronger than the company expected. It will build 40 million to 45 million iPhone 3Gs in the 12 months through August 2009 instead of the initial plan for 30 million units. 2. It will sell the iPhone 3G in an ever...

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How they control cost: 22-August-08

Posted by Sourav Mitra at 
Fresenius, the health-care company best known for its kidney dialysis products and services: It exploited the exchange rate (strong euro, weak dollar) to make a major acquisition - U.S. drugmaker APP Pharmaceuticals - for $3.7 billion. [Click here for full story at Businessweek.com] Purchases in weak currency countries = cost savings * * * * * * * ...

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How they boost income: 21-August-08

Posted by Sourav Mitra at 
Blizzard Entertainment, creator of a string of best-selling, industry-shaping PC games including the world's most popular and profitable online game, World of Warcraft: 1. It makes fun games that are easy enough for casual players and deep enough to attract and hook hard-core players (Simple to learn, difficult to master is the holy grail of game...

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How they boost income: 19-August-08

Posted by Sourav Mitra at 
Hyundai and Kia, South Korean carmakers of the Hyundai Group: 1. They have spent billions to go upmarket: Hyundai's new Genesis sedan will start at $33,000. Kia's new Borrego midsize SUV will start at $31,745 2. They will not abandon its strength in entry-level models 3. They are focused on fuel-efficiency and Hyundai is only a fraction of a...

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Pick of the Week 12

Posted by Sourav Mitra at 
INCOME BOOSTING STRATEGIES Food companies, faced with limits on junk food ads on TV because of the worry that bombarding kids with ads for non-nutritious foods fuels the obesity epidemic: 1. They now market junk food to kids via the Web partly because there are no rules reining in advertising online. 2. They spread messages through social networks where...

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How they boost income: 15-August-08

Posted by Sourav Mitra at 
Dell, computer maker: 1. It is trying to create a potent alliance among Apple's many rivals, from cell-phone makers and record labels to online music sites to persuade consumers to try new devices and services than Apple's iPod which is tied only to its iTunes. 2. It will create a broad standard, more open than Apple's, that will give people...

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How they control cost: 15-August-08

Posted by Sourav Mitra at 
Lehman Brothers Holdings Inc., financial firm with exposure to the mortgage market collapse: 1. It is seeking to sell about $14 billion of its $40 billion in property related assets by the end of the year (it has a $29.4 billion commercial mortgage portfolio and $10.4 billion of property) 2. It has already trimmed the mortgage holdings by 23 percent...

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How they boost income: 14-August-08

Posted by Sourav Mitra at 
Strauss Group, an Israeli coffee outfit: 1. It has boosted income in the past through cooperation (with Danone in yogurt; with Unilever in ice cream). 2. It ventured into the larger and fragmented wholesale roast and ground coffee market instead of the instant coffee market dominated by Nestle and Kraft Foods. 3. It made acquisitions in countries where...

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How they boost income: 12-August-08

Posted by Sourav Mitra at 
Soho China, Hong Kong-listed commercial property developer: 1. It focuses on commercial mixed-use properties in Beijing that include retail space as well as integrated office and residential units. 2. It focuses on prime locations - particularly the city's central business district 3. It will increase the portion of investment properties on its...

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How they control cost: 12-August-08

Posted by Sourav Mitra at 
Multinationals like Cisco, Motorola, General Electric, and Hewlett-Packard: They are increasing R&D initiatives in India because: a) The quality and experience of India's huge technical workforce is rising supplemented by an influx of returnees from the U.S., Britain, and Australia, many boasting years of managerial and R&D experience at...

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Pick of the Week 11

Posted by Sourav Mitra at 
INCOME BOOSTING STRATEGIES Ford Motor, U.S. Carmaker: 1. It has nearly caught up with Toyota Motor in quality. 2. It hired Toyota's marketing head in the U.S. 3. It sought the most forward-thinking and creative talent and put together a team of 20 handpicked copywriters, art directors, and Web-focused creative talent from a cross-section of disciplines...

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